Data & Measurement
Stellar Numbers Post-Omicron Indicate Strong Job Market Fundamentals
In the period after a peak Omicron surge and before war broke out in Eastern Europe, the US labor market recovery accelerated, as hiring…
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Explore our latest content on recruitment marketing data and measurement.
Blog Post
Improve Job Ad Performance: Why You Need to Look at Your Drop-Off Rates
At Appcast, we’re always talking about apply rate this, apply rate that. Improve…
Blog Post
Use Benchmark Data to Make Better Recruitment Marketing Decisions
The Appcast 2021 Recruitment Marketing Benchmark Report is hot off the presses. As…
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2021 Recruitment Marketing Benchmarks: Results Revealed
Appcast CEO Chris Forman takes a deep dive into the data highlighted in our 2021 Recruitment Marketing Benchmark Report.
Report
2021 Recruitment Marketing Benchmark Report
Our annual benchmark report is now available! Download it to understand your organization’s…
Blog Post
The Hard Truth About Recruitment Metrics
Today, thanks to programmatic and other technology, recruitment metrics are readily available. However,…
Blog Post
Funnel fluency: The language of high-performance recruitment
At Appcast we always talk about being data-driven in your recruitment decisions. And…
Blog Post
Gender-Coded Words and Candidate Attraction
If you’ve read the Appcast whitepaper Diversity Recruiting: A Guide to Best Practice…
Whitepaper
Recruitment Metrics 101
Appcast’s newest whitepaper provides actionable insight into how you can use metrics to…
Whitepaper
Three Recruitment Metrics that Matter
Are you overwhelmed with recruiting data and not sure what metrics matter the…