Data & Measurement

Stellar Numbers Post-Omicron Indicate Strong Job Market Fundamentals

In the period after a peak Omicron surge and before war broke out in Eastern Europe, the US labor market recovery accelerated, as hiring…

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Explore our latest content on recruitment marketing data and measurement.

Blog Post

How to Get the Most from Your Recruitment Data

Dr. John Sullivan suggests that 30% of top recruiting organizations have made data-driven…

A Guide to Measuring, Reading and Understanding Your Recruitment Data

Download this whitepaper in order to learn the data-driven strategies to set your…
Webinar or Virtual Event

Beyond the Benchmarks: Insights to Improve Recruitment Marketing Performance

Watch the webinar to learn from our panel of Appcast experts as they break down this year’s recruitment marketing benchmark data!


Building Baseline Metrics to Increase the ROI of Your Recruitment Advertising

Download this whitepaper and learn how to capture your baseline metrics to maximize…

2020 Recruitment Marketing Benchmark Report

We’ve analyzed recruitment marketing data from nearly 1,000 US employers to help you…
Download Appcast’s 2020 benchmark report to see how you stack up against nearly 1,000 U.S. employers!
Blog Post

How to Create a Data-Driven Recruitment Marketing Operation

If you are looking to make your recruitment advertising dollars last as long…
Blog Post

2019 Recruitment Advertising Trends & Insights

2018 was quite a year for the hiring market. The strength of the…
Webinar or Virtual Event

How CARFAX Created a Metrics-Driven Recruitment Marketing Operation

Learn how CARFAX lowered their cost-per-hire with help from Appcast & HireClix and built a metrics-driven recruitment marketing strategy.
Blog Post

The High Volume Recruiting Metrics that Matter

Modern recruiting is rooted in metrics. How fast you can fill your open…