Recruitment Advertising Media

Overview

Traditional Recruitment Media (TRMincludes Management of Subscriptions and is Appcast’s managed service for recruitment advertising outside of our other offerings. TRM includes premium sourcing tools, diversity partnerships, niche media channels, and other paid media channels. TRM also includes Management of Subscriptions as a solution for facilitating third-party media subscriptions independent of AppcastOne billing. TRM provides access to both active and passive candidate pools and industry-specific partnerships through contractual agreements with major third-party vendors. 

How it Works

Planning & Budget Approval: Prior to launch, Appcast reviews your campaign objectives, target roles, and audience parameters to partner with vendors on recommended budgets and targeting across supported products. Proposed budgets and targeting strategies are then shared with you for review and formal approval before campaign activation. 

  • Tiered Product Recommendations categorize TRM products into a structured hierarchy based on demonstrated return on investment and effectiveness in achieving specific objectives. 
  • Managed Service Model provides comprehensive media placement support, encompassing cost estimation, campaign implementation, user permission management, and technical troubleshooting either within your AppcastOne budget or Management of Subscriptions is another Traditional Recruitment Media solution that Appcast offers, independent of AppcastOne billing. Management of Subscriptions follows this same managed service approach, with Appcast identifying, negotiating, and facilitating the purchase of third-party media subscriptions on your behalf, billed independently from AppcastOne. 
  • Industry-Specific Targeting allows for access to niche partnerships for verticals like healthcare, trucking, and other specialized industries. 

Integration

Traditional Media integrates with our other product and technology offerings (when available) including the Appcast Platform. 

Requirements

Commitment Term: Minimum runtimes are determined by the specific vendor and product requirements and are outlined where applicable during cost estimation. 

Creative and Design Assets: Creative content may be required for some campaigns and may be provided by you or developed by Appcast as part of our Appcast Ad Creative service. 

Vendor communication and payment: Conducted by Appcast on your behalf to pay and engage third-party media vendors for budget planning, performance analysis, and media placement. 

International product availability is contingent upon individual vendor policies and the governing laws of the applicable region. 

Billing

Traditional Media TRM is a paid channel, and budget may be allocated as part of or in addition to your AppcastOne budget. Required budget may be determined by the third-party vendor in some cases. 

Billing for all Traditional Media TRM and associated services (within AppcastOne) shall be invoiced based on the actual costs incurred during the preceding month, inclusive of all applicable Appcast Management Fees.  

Management of Subscriptions, while considered Traditional Recruitment Media (TRM), is managed and billed outside of AppcastOne, and as such, it is listed as a separate line item on your order form, and AppcastOne Management Fees do not apply. 

Results Disclaimer: Advertising performance varies based on factors including job type, location, labor market conditions, seasonality, and budget levels.