Data & Measurement

Midyear Recruiting Update: Reasons to be Hopeful About Our Economy

Picture a soccer ball, immensely filled with air. Then, imagine the ball beginning to lose that air and depressurize. Not like how a balloon…

Latest stories

Explore our latest content on recruitment marketing data and measurement.

Blog Post

Unleash the power of data to improve recruiting performance

Being a data-driven recruiter is hard. It’s more than just collecting and reporting…
Blog Post

How to Use the Appcast Recruitment Marketing Benchmark Report

Every year, Appcast, like many other companies, releases an annual benchmark report that…

How to Use the Appcast Benchmark Report

Download this whitepaper to collect the tools that you need in order to…
Blog Post

Four Takeaways from the Appcast Benchmark Report

Every year, we receive this fantastic report from Appcast, which is titled the Recruitment…
Blog Post

How to Get the Most from Your Recruitment Data

Dr. John Sullivan suggests that 30% of top recruiting organizations have made data-driven…

A Guide to Measuring, Reading and Understanding Your Recruitment Data

Download this whitepaper in order to learn the data-driven strategies to set your…
Webinar or Virtual Event

Beyond the Benchmarks: Insights to Improve Recruitment Marketing Performance

Watch the webinar to learn from our panel of Appcast experts as they break down this year’s recruitment marketing benchmark data!


Building Baseline Metrics to Increase the ROI of Your Recruitment Advertising

Download this whitepaper and learn how to capture your baseline metrics to maximize…

2020 Recruitment Marketing Benchmark Report

We’ve analyzed recruitment marketing data from nearly 1,000 US employers to help you…
Download Appcast’s 2020 benchmark report to see how you stack up against nearly 1,000 U.S. employers!