What is a programmatic job ad exchange?
Appcast’s programmatic technology uses source-neutral job ad distribution to advertise your jobs across our proprietary network of thousands of sites.
Some Background on Job Ad Exchanges
How is a programmatic job ad exchange different from using job boards?
Instead of a stand-alone job board – a programmatic job ad exchange contains thousands of job boards, sites, and sources visited by job seekers. This means you no longer have to get your job board mix ‘just right’; the tech does the hard work for you.
Features
Traditional Job Sites
Appcast’s Programmatic Job Ad Network
Reach 1000's of industry-leading sites
Appcast’s programmatic offering increases candidate reach 45%
+ thousands of additional sites
Appcast's Job Ad Exchange
Huge Audience Coverage
Your job ads reach candidates where they live, work, and hang out online
Appcast performs massive distribution to the best sources for each of your open jobs.
Digging Deeper
Your job ads achieve massive reach
Our programmatic technology uses source-neutral job ad distribution to advertise your jobs across our industry-leading, proprietary network of thousands of sites.
Quality Control
Overtime, given performance, Appcast learns the best sources for your jobs
Because the ad exchange is always optimizing for performance, your job ads will reach more qualified candidates for each open role.
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“A new frontier has emerged to help employers reach candidates where they live, work, and play online. What’s bigger than one job site? Many - optimized and managed with data and automation - a job ad exchange.”
Tom Chevalier
| General Manager, Appcast Labs
At Appcast, data powers everything we do.
Data illuminates what works, where, and why. It also tells you how recruiting in one location, even for the same job, can be “night and day” different.
Key resources
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Interested in learning more? Get in touch!
We’d love to hear from you and discuss how our job ad exchange can support your hiring needs.