Data & Measurement

Top Metrics to Measure Success in Recruitment Marketing

These are the top recruitment marketing metrics that you should watch in your strategy, and how to determine if they indicate success. …

Latest stories

Explore our latest content on recruitment marketing data and measurement.

Whitepaper

2025 Recruitment Marketing Benchmark Report

Blog Post

The 2025 Recruitment Marketing Benchmark Report is Here!

Appcast’s ninth annual Recruitment Marketing Benchmark Report is now live, featuring key benchmarks…
Blog Post

Four Steps to Recruitment Marketing Success in 2025 

As your organization develops a recruitment marketing plan for 2025, it’s essential to…
Blog Post

Mobile vs. Desktop: Trends in Job Search 

We dive into the mobile and desktop stats highlighted in the Benchmark Report….
Blog Post

Efficiency is the theme for 2024. Are you ready?

If our expectations for the year could be boiled down to one word,…
Whitepaper

2023 U.K. Recruitment Marketing Benchmark Report

Our 1st U.K. edition of our Recruitment Marketing Benchmark Report provides the data…
Blog Post

Why Are Recruiting Costs Easing?

The tight labor market and competitive nature of recruiting since 2020 sent key…
Blog Post

The Fed Must Be Thrilled With This Jobs Report

Wage growth was below forecasts, easing fears of a wage-price spiral. The U.S….
Blog Post

A Perfect 10 Jobs Report

The July jobs report obliterated expectations: 528,000 net new jobs, when forecasters had expected…