The Appcast Blog
Here to Stay: The Benefits of Programmatic
In the past ten years, programmatic has fully transformed the world of job advertising. Recruiting leaders were brave to wander into this new frontier…
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Paula Santonocito
SENIOR MANAGER, RESEARCHER & WRITER
- July 22, 2021
- Recruitment Marketing, TA Strategy & Process
Understanding Job Seeker Behavior
During a recent webinar, Recruiting News Alert: Job Seekers Behaving Oddly, Appcast CEO Chris Forman discussed what’s happening in the labor market. Here are…
Paula Santonocito
SENIOR MANAGER, RESEARCHER & WRITER
- July 13, 2021
- Recruitment Marketing, Apply Process Best Practices
What ‘Return to the Office’ Means for Recruiters
In a recent blog post, Appcast Enterprise Account Executive Jessica Benjamin explored her return to the office. No doubt many people can relate to…
Appcast
Marketing Team
- July 6, 2021
- Programmatic Technology, Performance Advertising
How Programmatic Software Can Maximize Job Advertising Budgets
Data is essential to making decisions about job advertising budget allocation. Programmatic recruitment software helps employers gain visibility into job advertising budget performance, ultimately…
Appcast
- July 6, 2021
- Programmatic Technology, Performance Advertising
Programmatic Approach Results in 131% Increase in Candidate Applications for Healthcare Organization
Finding clinical and non-clinical healthcare candidates is competitive and challenging. In a constantly changing labor market, the need for healthcare talent remains constant. Due…
Danielle De Leon
Marketing Intern
- June 30, 2021
- Data & Measurement, TA Strategy & Process
A Buffet of Job Opportunities but Job Seekers Aren’t Hungry
Imagine, on a particular evening, that you’re preparing to host a massive dinner party (don’t worry, this daydream takes place in a fictional world…
Jessica Benjamin
Enterprise Account Executive
- June 23, 2021
- Diversity & Inclusion
My Brave Return to the Office
I’m an enterprise account executive and I was hired last June at the height of the pandemic. Happily, I HAD met my manager once…
Will Hemond
Director of Product Management
- June 15, 2021
- Diversity & Inclusion
Pride at Appcast: Intention backed with commitment
My LinkedIn newsfeed has been flooded with #Pride posts these past few weeks – maybe even more so than previous years. As a gay…
Paula Santonocito
SENIOR MANAGER, RESEARCHER & WRITER
- June 8, 2021
- Data & Measurement, Performance Advertising
Pay-for-Performance Job Advertising and the Post-Pandemic Economy
Hiring continues to heat up. Last week, employers added 559,000 workers and the unemployment rate fell to 5.8%. The biggest job gains were in…
Paula Santonocito
SENIOR MANAGER, RESEARCHER & WRITER
- June 4, 2021
- Recruitment Marketing
So Many Stories, So Few Candidates
Almost every day there’s a new article about the worker shortage. Here are a handful of headlines that link to recent coverage by leading…
Appcast
- May 24, 2021
- Recruitment Marketing, Data & Measurement
3 Trends That Will Impact Recruitment Advertising in 2021
This blog was originally published by Lori Sylvia from Rally Recruitment Marketing. See original post HERE. With the uncertainties of 2020 continuing into 2021,…
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